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_Modern Couple

“Modern Couple” explores love and parenthood through a series of short films.

2012 Andrés Jarach,Lucia Sanchez
EN,FR Visit the project

With the tagline, “nothing in… life resembles Swedish furniture catalogs,” ARTE’s Modern Couple takes a lighthearted look at love and relationships in today’s world, poking fun at Swedish furniture retailer IKEA along the way. Web visitors can choose whether or not to experience Modern Couple from the perspective of a man or a woman. The short films that make up the web documentary tackle pregnancy, parenthood, and the gap between reality of family life and images sold to couples by the media. Visitors can view the shorts from a father’s or mother’s perspective and in any order, allowing users to construct their own narrative related to modern families.


Project at a Glance :

Language : EN,FR
Country : France
Year : 2012
Author : Andrés Jarach,Lucia Sanchez
Producer : Arte,Quark
Team : atelier d'architecture transmedia,Backtool,Camille Duvelleroy,Méline Engerbeau,Once_Upon
Exhibition Venues : IDFA DocLab
Funders AND Incubators : Arte,CNC,franceINTER,Quark
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